Last Updated: November 7, 2025
1. Introduction
AKTIV Agency (“we,” “us,” or “our”) operates https://aktivagency.com/ (the “Site”). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our Site or use our services.
We are committed to protecting your privacy and ensuring transparency about our data practices. By using our Site or services, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
2.1 Information You Provide Directly
We collect information that you voluntarily provide to us, including:
- Contact Information: Name, email address, phone number, company name, and mailing address
- Communication Data: Information contained in messages you send us through contact forms, email, or other communication channels
- Project Information: Details about your business, project requirements, and preferences when requesting our services
- Account Information: If you create an account, username, password, and profile information
- Payment Information: Billing details and payment card information (processed securely through third-party payment processors)
2.2 Information Collected Automatically
When you visit our Site, we automatically collect certain information, including:
- Usage Data: Pages visited, time spent on pages, links clicked, and navigation paths
- Device Information: IP address, browser type and version, device type, operating system, and unique device identifiers
- Location Data: General geographic location based on IP address
- Cookies and Tracking Technologies: Data collected through cookies, web beacons, and similar technologies (see Section 5)
2.3 Information from Third Parties
We may receive information about you from:
- Social Media Platforms: If you interact with us on social media or use social login features
- Business Partners: Information from partners who help us provide services or refer clients
- Public Sources: Publicly available information to verify business details or enhance our understanding of your needs
3. How We Use Your Information
We use your personal information for the following purposes:
3.1 Service Delivery
- Providing branding, web design, and digital marketing services
- Creating and managing your projects
- Communicating about service delivery and project updates
- Providing customer support and responding to inquiries
3.2 Business Operations
- Processing payments and maintaining financial records
- Managing contracts and legal obligations
- Preventing fraud and ensuring security
- Conducting internal analytics to improve our services
3.3 Marketing and Communication
- Sending newsletters, promotional materials, and service updates (with your consent)
- Conducting market research and gathering feedback
- Personalizing your experience on our Site
- Displaying relevant advertisements
3.4 Legal Compliance
- Complying with legal obligations and regulatory requirements
- Enforcing our terms of service and other agreements
- Protecting our rights, privacy, safety, or property
- Responding to legal requests from authorities
4. Legal Basis for Processing (GDPR)
If you are in the European Economic Area (EEA), we process your personal data based on:
- Consent: You have given explicit consent for specific processing activities
- Contract Performance: Processing is necessary to fulfill our contractual obligations
- Legitimate Interests: Processing is necessary for our legitimate business interests, provided these don’t override your rights
- Legal Obligation: Processing is required to comply with legal requirements
5. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience:
5.1 Types of Cookies We Use
- Essential Cookies: Required for Site functionality and security
- Analytics Cookies: Help us understand how visitors use our Site (e.g., Google Analytics)
- Marketing Cookies: Track your browsing to display relevant advertisements
- Preference Cookies: Remember your settings and preferences
5.2 Managing Cookies
You can control cookies through your browser settings. However, disabling certain cookies may limit Site functionality. Most browsers accept cookies automatically, but you can modify your settings to decline cookies or alert you when cookies are being sent.
6. How We Share Your Information
We do not sell your personal information. We may share your information with:
6.1 Service Providers
Third-party vendors who help us deliver services, including:
- Web hosting providers
- Payment processors
- Email service providers
- CRM and automation platforms
- Analytics providers
- Cloud storage services
6.2 Business Partners
Trusted partners who collaborate with us on projects or refer clients, with your consent.
6.3 Legal Requirements
We may disclose information when required by law, legal process, or to:
- Comply with legal obligations or court orders
- Protect our rights, property, or safety
- Prevent fraud or security threats
- Enforce our terms of service
6.4 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
7. International Data Transfers
Your information may be transferred to and processed in countries outside your residence. We ensure appropriate safeguards are in place, including:
- Standard Contractual Clauses approved by the European Commission
- Privacy Shield certification (where applicable)
- Adequacy decisions by relevant authorities
8. Data Security
We implement appropriate technical and organizational measures to protect your information, including:
- Encryption of data in transit and at rest
- Regular security assessments and audits
- Access controls and authentication measures
- Employee training on data protection
- Secure data storage and backup systems
However, no method of transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
9. Data Retention
We retain your personal information only as long as necessary for the purposes outlined in this policy, typically:
- Client Information: Duration of business relationship plus 7 years for legal and tax purposes
- Marketing Data: Until you unsubscribe or request deletion
- Website Analytics: Typically 26 months (Google Analytics default)
- Communication Records: As required by law or reasonable business needs
10. Your Privacy Rights
Depending on your location, you may have the following rights:
10.1 General Rights
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information (subject to legal obligations)
- Portability: Receive your data in a structured, commonly used format
- Objection: Object to processing based on legitimate interests
- Restriction: Request restriction of processing in certain circumstances
- Withdraw Consent: Withdraw consent at any time (without affecting prior processing)
10.2 GDPR Rights (EEA Residents)
If you are in the EEA, you have additional rights under GDPR, including the right to lodge a complaint with a supervisory authority.
10.3 CCPA Rights (California Residents)
California residents have specific rights under the California Consumer Privacy Act (CCPA), including:
- Right to know what personal information is collected
- Right to know whether personal information is sold or disclosed
- Right to opt-out of the sale of personal information
- Right to non-discrimination for exercising CCPA rights
10.4 Exercising Your Rights
To exercise any of these rights, please contact us at admin@aktivagency.com. We will respond to your request within 30 days (or as required by applicable law).
11. Marketing Communications
You may receive marketing communications if you:
- Requested information or services from us
- Opted in to receive newsletters or updates
- Provided consent through our Site
11.1 Opting Out
You can opt out of marketing communications at any time by:
- Clicking the “unsubscribe” link in our emails
- Contacting us at admin@aktivagency.com
- Updating your communication preferences in your account settings
12. Third-Party Links
Our Site may contain links to third-party websites, plugins, and applications. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.
13. Children’s Privacy
Our services are not directed to individuals under 16 years of age. We do not knowingly collect personal information from children. If we discover we have collected information from a child, we will delete it promptly. If you believe we have collected information from a child, please contact us immediately.
14. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by:
- Posting the updated policy on our Site with a new “Last Updated” date
- Sending an email notification (if you have provided your email)
- Displaying a prominent notice on our Site
Your continued use of our services after changes become effective constitutes acceptance of the updated policy.
15. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
AKTIV Agency
Email: admin@aktivagency.com
Website: https://aktivagency.com/
For GDPR-related inquiries, you may also contact our Data Protection Officer (if applicable) at the email address above.
16. Supervisory Authority
If you are in the EEA and believe we have not addressed your concerns adequately, you have the right to lodge a complaint with your local data protection supervisory authority.
